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Marketing


Marketing is the process of performing market research, selling products and/or services to customers and promoting them via advertising to further enhance sales. It generates the strategy that underlies sales techniques, business communication, and business developments. It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves.

 
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Handbook for Small Business

By: Small Business Administration

Government Reference Publication

Preface : score, an acronym for service corps of retired executives, is an independent, voluntary, nonprofit association. Although score is sponsored by, and receives financial aid from, the U.S. small business administration (sba), it is not a constituent of that or any other government agency. The primary purpose of score is to render a community service by providing, without charge, the expert assistance of its volunteer counselors to small businesses. Counselors rece...

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Chapter 1 : Small Business Administration

By: Small Business Administration

Government Reference Publication

Part 101?administration subpart a?overview : sec. 101.100 what is the purpose of SBA? 101.101 who manages SBA? 101.102 where is SBA?s headquarters located? 101.103 where are SBA?s field offices located? 101.104 what are the functions of SBA?s field offices? 101.105 who may use SBA?s official seal and for what purposes? 101.106 does federal law apply to SBA programs and activities? 101.107 what SBA forms are approved for public use? 101.108 has SBA waived any of the publi...

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Standards for Conducting Business with Sba

By: Small Business Administration

Government Reference Publication

SBA cannot withhold a benefit solely because you refuse to tell it your ssn. 102.58 when will SBA show personnel records to a representative? (a) if you go to where the records are kept, SBA will permit one person of your choosing to inspect the records with you. (b) if you want your representative to inspect the records without you, you must give SBA a written authorization.

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Small Business Investment Companies

By: Small Business Administration

Government Reference Publication

Telephone number of the assistant standards of conduct counselor to contact for advice and assistance. (d) employee requests for advice or rulings should be directed to the appropriate standards of conduct counselor for appropriate action.

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Small Business Administration Pt. 108

By: Small Business Administration

Government Reference Publication

And/or any guarantee received under paragraph (c) of this section. Subpart k?ending operations as a licensee 107.1900 surrender of license. You may not surrender your license without SBA?s prior written approval. Your request for approval must be accompanied by an offer of immediate repayment of all of your outstanding leverage (including any prepayment penalties thereon), or by a plan satisfactory to SBA for the orderly liquidation of the licensee.

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Small Business Administration Pt. 114

By: Small Business Administration

Government Reference Publication

113.550 is not obviated or alleviated by the existence of any state or local law or other requirement that imposes prohibitions or limits upon employment of members of one sex that are not imposed upon members of the other sex. (b) benefits. A recipient that provides any compensation, service, or benefit to members of one sex pursuant to a state or local law or other requirement shall provide the same compensation, service, or benefit to members of the other sex

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Small Business Administration Pt. 121

By: Small Business Administration

Government Reference Publication

(2) closing fee. The cdc may charge a reasonable closing fee sufficient to reimburse it for the expenses of its inhouse or outside legal counsel, and other miscellaneous closing costs (cdc closing fee). Some closing costs may be funded out of the debenture proceeds (see 120.883 for limitations);

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Small Business Administration Pt. 125

By: Small Business Administration

Government Reference Publication

Of the final agency decision (whether by the aa/sdbce, or designee, without an appeal, or by the dada/gc&med, or designee, on appeal). (2) if the concern is found to be disadvantaged, the determination remains in full force and effect unless and until reversed upon appeal by SBA?s dada/ gc&med, or designee, pursuant to 124.1024. A final agency decision (whether by the aa/sdbce, or designee, without an appeal, or by the dada/gc&med, or designee, on appeal) finding the pro...

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Small Business Administration Pt. 126

By: Small Business Administration

Government Reference Publication

Within five business days from date of the notice; and (2) forward a copy of the protest to the protested concern, with a copy to the contracting officer if one has not already been made available. (d) time period for determination. SBA will determine the sdvo sbc status of the protested concern within 15 business days after receipt of the protest, or within any extension of that time which the contracting officer may grant. SBA. If SBA does not issue its determination w...

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Small Business Development Centers

By: Small Business Administration

Government Reference Publication

Based on disagreement with the findings and conclusions contained in the determination. (f) contents of appeal. The appeal must be in writing. The appeal must identify the protest determination being appealed and set forth a full and specific statement as to why the decision is erroneous or what significant fact the aa/hub failed to consider. (g) completion of appeal after award. An appeal may proceed to completion even after award of the contract that prompted the prote...

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Small Business Administration

By: Small Business Administration

Government Reference Publication

The grantee?s obligation to return any funds due as a result of later refunds, corrections, or other transactions; (c) records retention as required in 143.42; (d) property management requirements in 143.31 and 143.32; and (e) audit requirements in 143.26.

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Sba Nomination Guidelines National Small Business Week Awards 2001

By: Small Business Administration

Government Reference Publication

Welcome to the 38th national small business week! This year?s annual celebration promises to be one of our most memorable ever. The president sets aside national small business week each year to formally recognize the crucial role America?s small business community plays in the economy. That community is more vibrant than ever, with approximately 25.5 million small businesses employing more than half the american work force. They?ve helped create almost 20 million new jo...

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Pro-Net the Web Site for Buyers and Sellers of Small Business Good...

By: Small Business Administration

Government Reference Publication

What is pro-net? The U.S. small business administration?s procurement marketing & access network is an online, interactive, electronic gateway of procurement information ? for and about small businesses. A virtual one-stop procurement shop for government contracting, pro-net? makes small business profiles available to federal, state and local government contracting officers, as well as to privatesector businesses looking for contractors, subcontractors, teaming arrangements or partnerships.

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The Facts about Starting a Small Business

By: Small Business Administration

Government Reference Publication

So, you?re thinking of starting your own business? Well, you?re not alone. Last year thousands of people across the united states decided to exercise their independence by creating their own small businesses. It?s the american entrepreneurial dream to take a business idea from the concept, research and planning stages to the day when you open your door, hang out your shingle or go live online.

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The Small Business Loan Prequalification Program

By: Small Business Administration

Government Reference Publication

The small business loan prequalification program is designed especially for : ? borrowers in specific designated geographic areas, ? armed forces veterans, ? exporters, ? minorities, ? rural businesses and ? women. Inquire at your local SBA office as to availability.

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Physical Disaster Business Loans

By: Small Business Administration

Government Reference Publication

If your business ? large or small ? has suffered physical damage as a result of a disaster, you may be eligible for financial assistance from the U.S. small business administration. Any business that is located in a declared disaster area and has incurred damage during the disaster may apply for a loan to help repair or replace damaged property to its pre-disaster condition. The SBA makes physical disaster loans of up to $1.5 million to qualified businesses.

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Sba U.S. Small Business Administration the New Delta

By: Small Business Administration

Government Reference Publication

The new delta, the defense loan and technical assistance program lenders : if cuts in defense spending have hurt businesses in your area, you need delta ? make low-risk, SBA-backed 7(a) loans of up to $1.25 million with an 80 percent guarantee. That?s an SBA guarantee of up to $1 million. ? fund 504 projects with fully guaranteed SBA debentures that cover 40 percent of the project, up to $1 million. ? enable defense-dependent companies to diversity into commercial market...

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An Equal Opportunity Guide for Small Business Employers

By: Small Business Administration

Government Reference Publication

Introduction : the goal of this guide is to assist employers in applying equal opportunity policies in their businesses. It suggests sound eo business practices to all employers, but especially to small business owners who have at least 15 employees or eo commitments to government agencies or contractors. It should enable these businesses to be more aware of their obligations under the laws prohibiting discrimination. This guide is not intended to provide legal advice or...

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Record-Keeping in Small Business

By: Small Business Administration

Government Reference Publication

Introduction : an appropriate record-keeping system can determine the survival or failure of a new business. For those already in business, good record-keeping systems can increase the chances of staying in business and the opportunity to earn larger profits. Complete records will keep you in touch with your business's operations and obligations and help you see problems before they occur. This publication explains the characteristics of and procedure for establishing a ...

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Financing for the Small Business

By: Small Business Administration

Government Reference Publication

Why financing is important to your business : many people dream of starting and managing their own business. Some actually do start a business and achieve their dream; others keep on dreaming. Why is this so? What separates the successful entrepreneur from the unsuccessful? In many cases, it seems to be whether the prospective business owner has access to sufficient funds to turn the dream into reality. You've probably heard stories about how many businesses fail each ye...

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